Nike says Oregon HQ layoffs will reach 700 by January
PORTLAND, Ore. (AP) — Nike says it expects to eliminate 700 jobs at its headquarters near Beaverton by January as part of a broader restructuring announced over the summer.
The Oregonian/OregonLive reports the footwear and apparel company had previously estimated its Oregon layoffs at roughly 500.
The cutbacks announced Monday, in a brief legal filing with state workforce officials, appear to include that tally. Nike did not immediately respond to a message seeking confirmation.
Nike’s layoffs, however, aren’t a response to the coronavirus pandemic downturn – its sales are strong. Rather, Oregon’s largest company is changing strategies, to emphasize online sales directly to consumers.
