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Oregon consumer advocates come up with colorful, entertaining way to educate used-car buyers

The Consumer Confidence Comic helps consumers get the best bang for their buck when purchasing a used car.
Oregon Consumer Justice
The Consumer Confidence Comic helps consumers get the best bang for their buck when purchasing a used car.

By Suzanne Potter, Oregon News Service

PORTLAND, Ore. (KTVZ) -- Buying a used car can be a risky proposition, but a new consumer guide - in the form of a comic - can help Oregonians avoid common pitfalls.

The nonprofit Oregon Consumer Justice just released the first edition of its free resource, called the Consumer Confidence Comics. The unique guide doubles as an interactive comic book with coloring pages.

Michelle Luedtke, communications director for Oregon Consumer Justice, describes it as a fun way to learn how to ask the right questions.

"When you get promises from a dealer, where do you capture those to make sure that they'll be part of your final contract?" Luedtke asked. "We have a checklist of different questions to ask at a dealer about purchasing a used car. You can also download as a resource on our website."

The guide is available in English and Spanish.

Used car prices shot up during the pandemic but have come down a bit in the last year, with the average used car selling for about $31,000, according to iseecars.com.

Luedtke also recommended taking the time to read the fine print on any contracts. The guide goes through the process from start to finish.

"Whether or not you should be looking for financing beforehand, or what dealer financing looks like? What are scams that are common around purchasing a vehicle," Luedtke outlined. "And then also, what to do if things go wrong."

In Oregon, used car dealers have 14 days to finalize the financing, so you could drive it off the lot and then have to return it if the loan falls through. Consumers are advised not to make any changes to the car until they get a welcome letter from their lender.

In 2022, Americans purchased about 39 million used vehicles.

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