March Madness: Tournament ratings up after most-watched Elite Eight Sunday in 5 years
NEW YORK (AP) — The Elite Eight game between NC State and Duke produced the largest audience for an Easter Sunday telecast on any network in 11 years. The Wolfpack’s 76-64 victory over the Blue Devils in the South Region final averaged 15.1 million viewers on CBS, according to Nielsen. The 2013 Elite Eight game between Duke and Louisville averaged 15.6 million. Overall, the NCAA Tournament is averaging 9.4 million viewers on CBS, TBS, TNT and truTV, a 4% increase over last year.