Nike permanently ends sponsor partnership with Hockey Canada
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By The Associated Press
Nike has permanently ended its sponsor partnership with Hockey Canada. The sports apparel giant was one of several major partners that paused its sponsorship deal with Canada’s governing hockey body in 2022 amid heavy criticism of Hockey Canada’s handling of sexual assault allegations and settlement payouts. Hockey Canada said in a statement that it is appreciative of the relationship it had with Nike over the past two decades and respects the apparel company’s decision to discontinue the partnership.