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For over Four Decades, High Desert residents have turned to NewsChannel 21 (KTVZ) for the latest local news, weather and sports. KTVZ began operations in 1977 and, with the addition of our FOX affiliate KFXO, The CW, Telemundo and we are the premier broadcast news and information source in Central Oregon.

Our combined channels, website and apps reach more people than all other local media companies in Central Oregon, which means more potential customers for you to help grow your business.

With a robust portfolio of marketing solutions, Newschannel 21 can deliver your message to the customers you want to reach with placement on screens today’s consumers prefer. Paired with our consultative approach, you’ll achieve your strategic business goals faster and more affordably with our help.

Television is the foundation of an effective media mix and is the best medium to create awareness. Reach ALL of Your Prospective Customers, no matter where they live or how they watch TV. Our broadcast networks are available with a simple antenna, on cable, Dish Network and DirecTV.

NBC / KTVZ -More Central Oregon TV viewers watch NewsChannel 21 morning and evening news to start and end their day than any other local TV Network (Source: Comscore HH Audience, Actuals) Making NewsChannel 21 Central Oregon’s top source to advertise your business – either within our award-winning local news, weather and sports— as well as prime NBC programming and national news. In July 2020, turn to us to advertise your business within the most anticipated sports event of the year – the 2020 Summer Olympics.

FOX Central Oregon / KFXO is a destination for locals who are looking for local news, popular programming and live sports events. NewsChannel 21 Sunrise News on Fox from 7-9am weekdays garners more viewers than CBS This Morning and Good Morning America. (Source: Comscore HH Audience, Actuals) Modern Family on Fox/KFXO is the #1 choice at 6-7pm weeknights for non-news viewers, exceeding the audiences for CBS and Central Oregon Daily (Source: Comscore HH Audience, Actuals) Connect your business to consumers ages 18-54 and a strong, mostly male audience for sports. In February 2020, FOX will host the most exciting sports event of the year – Super bowl LIV.

The CW audience enjoys more than 370 hours of original programming per month— including shows like Riverdale, Black Lightning, All American, Charmed, Legacies, Supergirl, The Flash, Jane The Virgin, iZombie, Arrow and more. With quality content and unique appeal, NTVZ draws a valuable younger audience.

Telemundo broadcasts programs and original content aimed at Hispanic and Latino American audiences. Place your marketing message in front of this valuable, growing audience who are watching telenovelas, sports, reality shows, news programming and films (imported or Spanish-dubbed).

Extend your reach with display and video advertising to reach prospective customers across screens on virtually any brand-safe website or mobile app 24/7.

Our account managers are equipped with a suite of results-driven digital advertising solutions and marketing services to help you grow your business. From display and video on, to advanced targeting on the websites and mobile apps your customers visit. We offer ads on streaming television channels, social media platforms like YouTube and Facebook, down to mobile ads reaching physical addresses and prospective customers email inboxes. We offer best-in-class technologies and the marketing expertise to help you target your desired customers.

Capture the attention of local audiences who turn to and our mobile News & Weather apps. Our digital networks connect your business with local and out-of-market consumers who turn to us regularly for news, information and entertainment. is the most highly visited website among Central Oregonians (Source: Marshall Marketing 2018 Central OR market survey).

We produce powerful creative broadcast and digital advertising campaigns that align with marketing strategies to help raise awareness of your business and increase sales. The designers, producers and managers that comprise our Creative Services team are marketing experts. They bring extensive skill; experience and more than a little fun to the task of branding your business and making it stand out from the competition. Whether it’s high-quality commercial ad production, video to advertise online or HTML5 digital display ads we have you covered. Your company’s brand is in good hands at Newschannel 21.

Check out some of our awesome work in this YouTube playlist:




Contact us to arrange a consultation and one of our account managers will design options that meet your goals and budget. We'll prepare a custom advertising package designed to deliver results.

For advertising information contact:
Michael Nyberg, Regional Sales Manager: (541) 617-6259,

Mailing Address:
NPG of Oregon Media Group
Sales Department
62990 O. B. Riley Road
Bend, OR 97703

KTVZ / NPG of Oregon is part of News-Press & Gazette Co., or NPG Co., headquartered in St. Joseph, Missouri. NPG Co. owns and operates television and radio stations in ten Midwestern and Western markets including stations in Arizona, California, Colorado, Idaho, Missouri, Oregon and Texas.

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